This includes researching the right keywords to use and placing them in the title of the video, within the description and using tags to get found. Optimize to be Found: Just like on your website, you can optimize your content on YouTube for search.
Add Links for Traffic: Your YouTube channel can be a great source of traffic to your website so be sure to add links to your website and social media profiles so your customers can easily find as much information about you as possible.If you are an influencer a high quality headshot will suffice but if you are a brand your logo or recent artwork is great to add as your profile and cover images. Upload a Profile Photo: Adding a profile picture helps people to find you on YouTube.This will lead you to the same Google sign-in page as your Gmail account. If you have a Google account go to and click “sign in” in the upper right-hand corner.
This is because YouTube is a Google company. Create a YouTube Channel: To have a YouTube account you will need a Google account.They don’t use clickbait headlines but use language that would still encourage people to watch to learn more. Pay close attention to how they name each video. They create stunning YouTube thumbnails with beautiful hairstyles to encourage click through. In their description section, they include a link back to their website so that people watching their video can buy their extensions easily. Their channel features hair tutorials featuring their hair extensions without over-selling it. Product links can be added in the video description to drive potential customers to your online store.Įxample: Luxy Hair, a Shopify merchant, grew quickly because of their YouTube channel which has over 3 million subscribers. You can choose to monetize your channel with Youtube ads, links to your products or both.
HOW TO SET UP A YOUTUBE CHANNEL PAGE HOW TO
This can be done by creating how to videos, vlogs, interviews, webinars, screencast videos or product reviews. You can give your brand a competitive advantage by marketing on YouTube. While it can be hard to stand out on the platform, only 9% of American small businesses market their brand on the platform. Creating tutorials is one of the most popular types of videos you can create. The average mobile user spends 40 minutes watching YouTube videos showing a high level of engagement. With one billion hours of videos on YouTube t his is one of those marketing channels you wish you started using sooner. YouTube is the second largest search engine.
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